Agenda: Pay for Performance Summit: Preconferences
Monday, March 24, 2014
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8:00 a.m. |
Registration
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9:00 a.m. |
Preconference Sessions
(Choose one Preconference only)
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Pre-Conference I: Session Cancelled
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Pre-Conference II: Price Transparency: Creating and Using Data to Improve Performance
Sponsored by the Integrated Healthcare Association
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The topic of price transparency has been gaining attention across the country, as entrepreneurs develop decision-making tools for consumers and states create all-payer claims databases. But what does price transparency really mean? How does the use and relevance of price data vary by audience (e.g., consumer, purchaser, provider)? What can we learn from the initiatives -- both public and private -- with the most experience? This session will provide an overview of price transparency, highlighting real-world examples of using data resulting from price transparency efforts to inform decisions about care delivery, plan design, and value based purchasing.
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9:00 a.m. |
Overview
Jill Yegian, PhD
Senior Vice President, Programs and Policy, Integrated Healthcare Association, Oakland, CA (Moderator)
Speaker Bio
Jill Yegian, Ph.D. leads policy and research at the Integrated Healthcare Association. Responsibilities include knowledge translation and dissemination to share key findings from IHA's decade of experience working on delivery system alignment and payment reform, policy analysis to guide organizational strategy, and oversight for IHA's payment reform portfolio. Prior to IHA, she co-directed the American Institutes for Research's Health Policy and Research Group; previously, she spent 13 years at the California HealthCare Foundation leading efforts to increase coverage among California's uninsured and serving as CHCF's first director of research and evaluation. She received a bachelor's degree in human biology from Stanford University and a Ph.D. in health services and policy analysis from the University of California at Berkeley.
Presentation Material (Acrobat)
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9:15 a.m. |
Panel I: All Payer Claims Databases: Creating and Using Price Data
Tracey Campbell
Director, All Payer Claims Database (APCD), Center for Improving Value in Health Care, Denver, CO
Speaker Bio
Ms. Campbell is a seasoned health care executive with over 25 years of health care IT experience. Her experience includes working with consumers, payers, providers, hospital systems and other health related businesses. As APCD Director, Tracey is responsible for strategy, implementation, operation and sustainability of Colorado's APCD. She is integral in CIVHC's stakeholder outreach with consumers, payers, businesses, providers and policy makers. Tracey holds a Bachelor of Science in Journalism from the University of Kansas.
Presentation Material (Acrobat)
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Denise Love, BSN, MBA
Executive Director, National Association of Health Data Organizations (NAHDO), Co-chair, APCD Council, Salt Lake City, UT
Speaker Bio
Denise Love is the Executive Director of the National Association of Health Data Organizations (NAHDO), a national nonprofit membership and educational organization, established in 1986 and dedicated to improving the collection and use of health care data for market, consumer, policy, and research purposes. Since 2000, Ms. Love has provided technical assistance to and advocacy for statewide health care data reporting programs and has most recently been involved in expanding All Payer All Claims database (APCD) legislation and implementation across states as a founding member of the APCD council. Prior to joining NAHDO, Ms. Love was the Director of the Utah Office of Health Data Analysis where she oversaw the establishment of the statewide hospital and HMO reporting programs. She serves on advisory and steering committees including Board Member of the Joint Public Health Informatics Taskforce (JPHIT), Past Vice-chair of the National Quality Forum's (NQF) Public/Community Health Agency Council, the Centers for Medicare and Medicaid Services' (CMS) Technical Advisory Panels, the Utah Department of Health's Institutional Review Board, HealthInsight of Nevada and Utah Council, and the Utah Partnership for Value Exchange Steering Committee (Utah's Chartered Value Exchange), where she chaired the Outpatient Data Task Force.
Presentation Material (Acrobat)
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Maribeth Shannon, MSHA
Director, Market and Policy Monitor Program, California HealthCare Foundation, Oakland, CA
Speaker Bio
Maribeth Shannon is director of the California HealthCare Foundation's Market and Policy Monitor program, which promotes greater transparency and accountability in California's health care system.
Shannon's work involves the development of reliable information to assist decision-making for policymakers, providers, purchasers, and consumers of health care services. She focuses on increasing the availability and usefulness of health care data, reporting of market trends, advancing health care performance measurement and reporting, and increasing the availability and usefulness of information and tools for consumers.
Prior to joining CHCF, she served as assistant vice president for clinical services development for the University of California. She has also been executive director for an alliance of hospitals and medical groups in the San Francisco area, benefits manager for a major retail company, and in various management positions at Blue Cross of California.
Shannon received a bachelor's degree in communications and industrial engineering from Northwestern University and a master's degree in health administration from the University of Colorado.
Presentation Material (Acrobat)
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10:30 a.m. |
Break
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10:45 a.m. |
Panel II: Informing Consumer Decisions and Influencing the Market
Cathie Markow, BSN, MBA
Senior Director, Clinical Quality, Castlight Health, San Francisco, CA
Speaker Bio
Cathie leads Castlight's quality strategy including efforts to find the best possible clinical quality information and to incorporate it into Castlight Health solutions, making it meaningful and actionable to consumers. While at Pacific Business Group on Health (PBGH), she managed the California regional collaborative, a multi-stakeholder organization focused on provider performance measurement and reporting, and was involved in a variety of health care quality reporting and improvement activities within the state and nationally. She holds a BS in nursing and BA in sociology from Hartwick College, and an MBA from Northeastern University.
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Lisa McDonnel
Senior Vice President, Network Strategy and Innovation, UnitedHealthcare Networks, Minnetonka, MN
Speaker Bio
Ms. McDonnel leads network strategy and innovation for United Healthcare's nationwide network of over 650,000 physicians and 5,200 hospitals, serving 25 million Commercial members and 7 million Medicare and Medicaid members. In this role Lisa is responsible for network standards, payment reform and delivery system strategy to improve the value of the network for consumers.
Lisa began her managed care career building networks to support Lockheed Missile's and Space Company's self-funded benefit plan in Northern California. Later, she moved to Private Healthcare Systems where she was responsible for managing networks throughout Northern California and the Pacific NW. In 1997, she joined UnitedHealthcare where she's continued to advance through various network leadership roles. Prior to her current role, Lisa was responsible for UnitedHealthcare's network in the West Region.
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James Robinson, PhD
Leonard D. Schaeffer Professor of Health Economics, University of California at Berkeley, Director, Berkeley Center for Health Technology, Berkeley, CA
Speaker Bio
James Robinson is Leonard D. Schaeffer Professor of Health Economics and Director of the Berkeley Center for Health Technology (BCHT) at the University of California at Berkeley. His professional activities include his roles as Senior Director for Medical Technology at the Integrated Healthcare Association (IHA), Contributing Editor for Health Affairs journal, and as keynote speaker for conferences, policy roundtables, and board meetings. At the Integrated Healthcare Association, Dr. Robinson is a member of the Board of Directors.
At Berkeley, Professor Robinson teaches health policy and economics, focusing on the biotechnology, medical device, insurance, physician, and hospital sectors. He has published two books and over 100 papers in scientific and policy journals such as the New England Journal of Medicine, JAMA, and Health Affairs. The BCHT supports research and professional education projects related to coverage, management, and payment methods for innovative technologies including biopharmaceuticals, medical devices, and diagnostics.
Presentation Material (Acrobat)
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12:00 p.m. |
Pre-Conference Sessions Adjourn (Lunch on Own)
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Pre-Conference III: What Works? New Evidence for Payment and Public Reporting Programs
Sponsored by the Agency for Healthcare Research and Quality (AHRQ)
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Payment and public reporting incentive programs designed to spur health care quality improvement and control costs offer great promise, but have had mixed results. New health care market features such as value-based purchasing, insurance exchanges, and reference pricing pose fresh challenges for providers, payers, policymakers, and researchers interested in implementing and evaluating incentive programs. This session will present top researchers' latest findings of what types of incentives work and why, implementation challenges, and research challenges such as data availability, appropriateness of quality and cost measures, and confounding factors that can blunt or mask the impact of incentive programs. Panelists will discuss efforts to improve the measures and data needed to implement and evaluate incentives within this new environment. The panel will also seek input from the audience on future data, measurement and research needs to inform AHRQ's research agenda going forward.
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9:00 a.m. |
New AHRQ Priorities and Initiatives: Implications for Data, Measures, Tools and Evidence for Payment and Public Reporting
Irene Fraser, PhD
Director, Center for Delivery, Organization, and Markets, Agency for Healthcare Research and Quality (AHRQ), Washington, DC
Speaker Bio
Irene Fraser, Ph.D. is a political scientist who has specialized in research on Medicaid, private health insurance, and health care delivery. Since 1995, she has been at the Agency for Healthcare Research and Quality, where she is Director of the Center for Delivery, Organization, and Markets. The focus of this Center and Dr. Fraser's current work is on improving the quality and value of health care by improving the organization, structure, and financing of health care organizations and markets. The Center develops and maintains measures of quality and efficiency (through the AHRQ Quality Indicators), and leads and supports research on financial and organizational strategies to improve quality and value. The Center also manages the Healthcare Cost and Utilization Project (HCUP), a public-private partnership with states to produce all-payer databases, tools, and research on inpatient, emergency department, and ambulatory surgery care. The partnership includes data from 97% of the community hospital stays in the country.
Finally, the Center manages two large-scale mechanisms to facilitate implementation of evidence-based strategies: A provider-based research and implementation network (Accelerating Change and Transformation in Organizations and Networks II, or ACTION II) with 17 large partnerships across the country, and a national network of 24 multi-stakeholder community quality collaboratives, the Chartered Value Exchanges.
Dr. Fraser's work has appeared in journals including Health Affairs, Inquiry, Health Care Financing Review, among others.
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9:15 a.m. |
Now What Do We Know about Incentives? What Challenges Remain? A Researcher Roundtable
Caroline Carlin, PhD
Research Investigator, Medica Research Institute, Minneapolis, MN
Speaker Bio
Caroline Carlin, PhD is an Investigator with the Medica Research Institute whose research focuses on choices, quality and cost in the delivery and financing of health care services. Dr. Carlin earned her PhD in Health Services Research from the University of Minnesota, and subsequently held a faculty position in the Department of Applied Economics at the University of Minnesota. Her research is informed by her previous work as a health care actuary (earning Fellowship in the Society of Actuaries designation), and as director of benefits for a national discount retailer. Dr. Carlin continues as an adjunct assistant professor in the Department of Applied Economics.
Presentation Material (Acrobat)
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Alyna T. Chien, MD, MS
Assistant Professor, Department of General Pediatrics, Harvard Medical School, Division of General Pediatrics, Children's Hospital Boston, Boston, MA
Speaker Bio
Alyna T. Chien, M.D., M.S. is a physician and health services researcher based at Boston Children's Hospital and Harvard Medical School. She seeks to advance our understanding of how to best align payment incentives with quality or high-value healthcare, especially for vulnerable populations. Dr. Chien's research draws upon the disciplines of medicine, public policy, and economics. She has been funded by AHRQ, NICHD and private foundations. Her work has been published in a variety of journals including the New England Journal of Medicine, Medical Care Research and Review, Pediatrics and the Journal of General Internal Medicine. Website: www.alynachien.org.
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Andrew Ryan, PhD
Associate Professor of Public Health, Weill Cornell Medical College, New York, NY
Speaker Bio
Andrew Ryan, PhD, is an Associate Professor of Public Health in the Division of Outcomes and Effectiveness Research at Weill Cornell Medical College. Dr. Ryan has a PhD in Social Policy with a concentration in Health Policy from the Heller School of Social Policy and Management, Brandeis University. Dr. Ryan's research focuses on pay-for-performance and public quality reporting, disparities, and health care policy analysis. He won the 2009 AcademyHealth Dissertation Award for his dissertation, "The Design of Value Based Purchasing in Medicare: Theory and Empirical Evidence" and the John M. Eisenberg Article-of-the-Year in Health Services Research for "Has Pay-for-Performance Decreased Access for Minority Patients?"
Presentation Material (Acrobat)
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Rachel Werner, MD, PhD
Associate Professor of Medicine, Division of General Internal Medicine, University of Pennsylvania, Philadelphia, PA
Speaker Bio
Rachel Werner is an Associate Professor of Medicine at the University of Pennsylvania. She received her medical degree from the University of Pennsylvania School of Medicine, where she also did her residency in Internal Medicine. While completing a clinical fellowship in general internal medicine, she also received a Ph.D. in health economics from the Wharton School at the University of Pennsylvania. Dr. Werner's research seeks to understand the effect of health care policies and delivery systems on quality of care. In particular, she has examined the role of provider payment and financial incentives on provider behavior, the organization of health care, racial disparities, and overall health care quality. In addition to her research, Dr. Werner is a practicing primary care internist at the Philadelphia VA Medical Center.
Presentation Material (Acrobat)
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Tom Williams, DrPH
President and Chief Executive Officer, Integrated Healthcare Association, Oakland, CA
Speaker Bio
Since 2004, Tom Williams has led the Integrated Healthcare Association (IHA), a California leadership group with balanced representation from major health plans, hospital systems, physician organizations and other healthcare stakeholders. IHA is dedicated to promoting quality improvement, accountability and affordability of health care by engaging its membership in a collaborative process to measure performance and align financial incentives. Mr. Williams is responsible for management of all IHA programs and initiatives, including its nationally recognized pay-for-performance program, medical technology value-based purchasing initiative, AHRQ-funded episode bundled payment pilot, and efforts to enhance the adoption of health information technology and improve healthcare affordability.
Prior to joining IHA, Mr. Williams' professional career included extensive executive-level experience in medical group management, managed healthcare, and health insurance, including 15 years as a senior executive at Aetna. He has served on numerous private company and non-profit boards involved in healthcare and the environment. Mr. Williams received a B.S. in environmental biology from the University of California at Santa Barbara, earned Masters degrees in Business Administration and Public Health from the University of Hawaii, and a doctoral degree in Public Health at the University of California at Berkeley.
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Brent Sandmeyer, MPH
Social Science Analyst, Agency for Healthcare Research and Quality, Rockville, MD (Moderator)
Speaker Bio
Brent Sandmeyer, M.P.H., is a Social Science Analyst at the Agency for Healthcare Research and Quality (AHRQ). Sandmeyer oversees the extramural research grant program for AHRQ's Center for Delivery, Organization and Markets, and serves as AHRQ's subject matter expert on public reporting of health care quality for consumers. The ultimate goal of this research is to better understand the health care system in order to drive improvement of care quality, lower the individual and overall cost of care, and reduce disparities. Sandmeyer received his Master of Public Health in Management and Policy from Portland State University, and his BA in Psychology from New York University.
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10:30 a.m. |
Break
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10:45 a.m. |
Panel Discussion
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11:30 a.m. |
Audience Discussion: Needs for Future Research Work on Data, Measures, Tools and Evidence
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12:00 p.m. |
Pre-Conference Sessions Adjourn (Lunch on Own)
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Agenda: Pay for Performance Summit: Day I
Monday, March 24, 2014
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PAY FOR PERFORMANCE OPENING PLENARY SESSION
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1:00 p.m.
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Welcome and Opening Remarks
David Joyner
Chief Operating Officer, Hill Physicians Medical Group; Chair, Integrated Healthcare Association, San Ramon, CA
Speaker Bio
As COO, David is the senior executive over contracting, administration, physician network management and medical services. Prior to joining PriMed and Hill Physicians, David served for fourteen years as an executive of Blue Shield of California, a not-for-profit health with more than 3 million members. His most recent position was senior vice president large group and specialty benefits where he oversaw $2 billion in revenues for the large group employer, specialty benefits and stop loss insurance markets. His career also has included serving as president of Vivra Women's Health, a physician network and practice management company, and as a consultant for Bain & Company, a global strategy consulting firm. David grew up in England and received his MA in chemistry from the University of Oxford and his MBA from The Wharton School at the University of Pennsylvania.
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1:20 p.m.
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Keynote Address: One Patient at a Time
David Feinberg, MD, MBA
President, UCLA Health System; Chief Executive Officer, UCLA Hospital System; Associate Vice Chancellor, UCLA Health Sciences, Los Angeles, CA
Speaker Bio
David Feinberg, MD, MBA is the chief executive officer of the UCLA Hospital System and associate vice chancellor. Prior to assuming the leadership role of CEO for UCLA Hospitals, Dr. Feinberg was the medical director of the Resnick Neuropsychiatric Hospital (NPH) at UCLA. He has been a faculty member in the Department of Psychiatry at the David Geffen School of Medicine since 1994. He is triple board certified in Child and Adolescent Psychiatry, Adult Psychiatry, and Addiction Psychiatry. Dr. Feinberg also has his master of business administration from Pepperdine University. Dr. Feinberg areas of expertise include Attention Deficit/Hyperactivity Disorder, Adolescent Substance Abuse and the business of medicine.
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2:00 p.m.
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Keynote Panel: Achieving the Full Potential of Performance Measurement
Robert Berenson, MD
Institute Fellow, Urban Institute; Former Vice Chair, Medicare Payment Advisory Commission (MedPAC), Washington, DC
Speaker Bio
Robert A. Berenson, M.D. is an Institute Fellow at the Urban Institute in Washington, D.C. He has published widely on a range of topics, including physician payment reform, Medicare private plan contracting, and provider and plan pricing power. He was a senior official in two Administrations and recently completed a term as a Commissioner at MedPAC, the last two years as Vice-Chair. A graduate of the Mount Sinai School of Medicine, Dr. Berenson is a board-certified internist who practiced for over 20 years. He is a Fellow of the American College of Physicians.
Presentation Material (Acrobat)
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Mark Smith, MD, MBA
Former President and Chief Executive Officer, California HealthCare Foundation, Oakland, CA
Speaker Bio
Mark Smith is Founding President of the California HealthCare Foundation, which he led from its formation in 1996 until 2013. In that time, Smith helped build the Foundation into a recognized leader in the public reporting of care quality, health policy analysis, and applications of new technology in healthcare. Before founding CHCF, Dr. Smith was Executive Vice-President of the Henry J. Kaiser Family Foundation.
Dr. Smith holds a BA from Harvard College, an MD from the University of North Carolina and an MBA from the Wharton School at the University of Pennsylvania. He is a member of the clinical faculty at the University of California at San Francisco and maintains an active practice in HIV care at San Francisco General Hospital.
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3:00 p.m. |
Refreshment Break in the Exhibit Hall
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3:30 p.m.
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Keynote Panel: Moving Payment from Volume to Value
Elizabeth Curran
Head, National Network Strategy and Program Development, Aetna, Columbus, OH
Speaker Bio
As Head of National Network Strategy and Program Development, Elizabeth is responsible for provider network strategy, which includes development of several value-based provider contracting initiatives including patient-centered medical home (PCMH), bundled payments, hospital & specialty pay-for-performance and oncology solutions. Her responsibilities also include national implementation of provider quality and performance contract models; development and maintenance of national contracting policies and negotiation guidelines for commercial and Medicare products.
Presentation Material (Acrobat)
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Suzanne Delbanco, PhD
Executive Director, Catalyst for Payment Reform; Former Chief Executive Officer, The Leapfrog Group, San Francisco, CA
Speaker Bio
Suzanne F. Delbanco is the executive director of Catalyst for Payment Reform ( www.catalyzepaymentreform.org). Catalyst for Payment Reform is an independent, non-profit corporation working on behalf of large health care purchasers to catalyze improvements to how we pay for health services and to promote better and higher value care in the U.S. In addition to her duties at CPR, Suzanne serves on the Coordinating Committee of the Measures Application Partnership for the U.S. Department of Health and Human Services, the Price Transparency Task Force of the Healthcare Financial Management Association, the Health Care Incentives Improvement Institute board, and participates in the Healthcare Executives Leadership Network. Previously, Suzanne was the founding CEO of The Leapfrog Group. Suzanne holds a Ph.D. in Public Policy from the Goldman School of Public Policy and a M.P.H. from the School of Public Health at the University of California, Berkeley.
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Robert Galvin, MD, MBA
Chief Executive Officer, Equity Healthcare, The Blackstone Group; Former Executive Director of Health Services and Chief Medical Officer, General Electric, New York, NY
Speaker Bio
Dr. Robert Galvin is the Chief Executive Officer of Equity Healthcare (EH), which oversees the management of health care for firms owned by private equity companies. The focus is on using purchasing power to create innovative ways to achieve higher value health care, through improved population health, clinical quality and delivery system reforms. Currently, EH encompasses over 30 companies with healthcare spending exceeding $1.2B annually.
Before joining Blackstone, Dr. Galvin was Executive Director of Health Services and Chief Medical Officer for General Electric (GE) for fifteen years, where he was in charge of the design, financial and clinical performance of GE's health programs. He was also responsible for health policy strategies affecting employees. Dr. Galvin was a co-founder of the Leapfrog Group and founder of two other groups, Bridges to Excellence and Catalyzing Payment Reform, all innovative non-profits that have helped drive the quality agenda.
Presentation Material (Acrobat)
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4:30 p.m.
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Keynote Panel: Successes in Regional Collaboration to Achieve the Triple Aim
Craig Brammer
Chief Executive Officer, The Health Collaborative, HealthBridge, and the Greater Cincinnati Health Council, Cincinnati, OH
Speaker Bio
Craig Brammer serves as CEO of the combined operations of the Greater Cincinnati Health Council, the Health Collaborative and HealthBridge and oversees the strategy and coordination of the region's health improvement initiatives.
Brammer was previously at the Office of the National Coordinator for HIT in Washington, DC and led a $260 million Federal technology innovation program.
Previously, he led several Cincinnati-based initiatives, including the Humana-sponsored Physician Leadership Program and the Aligning Forces for Quality program -- the signature health care improvement initiative of the Robert Wood Johnson Foundation.
Brammer earned his Master's degree in Organizational Behavior at the University of Cincinnati.
Presentation Material (Acrobat)
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Mylia Christensen
Executive Director, Oregon Health Care Quality Corporation, Portland, OR
Speaker Bio
Mylia Christensen is the Executive Director of the Oregon Health Care Quality Corporation, an independent, nonprofit organization dedicated to improving the quality and affordability of health care in Oregon by leading community collaborations and producing unbiased information. In 2007, Quality Corp became one of 16 organizations nationwide selected to participate in Aligning Forces for Quality, a program of the Robert Wood Johnson Foundation. Quality Corp is also a Chartered Value Exchange and member of the Network for Regional Healthcare Improvement (NRHI). In addition to her role at Quality Corp, Mylia currently serves as the Chair of the Board of Directors for NRHI and is a board member of the Oregon Coalition of Health Care Purchasers.
Mylia has worked in almost all facets of healthcare, from clinical settings to hospital and healthcare system management, strategic planning and administration. Prior to her position at Quality Corp, Mylia was the National Project Director for the Medicaid Evidence-based Decisions Project at the OHSU Center for Evidence-based Policy, Administrator of the State of Oregon's Public Employees' Benefit Board and Vice President of Operations and Regional Director for the Oregon Health Plan enrollment broker project with Benova, Inc. Her experience also includes Director of Program Development and Physician Services for Legacy Portland Hospital System and the Administrator of Women's Health Services at Good Samaritan Hospital. She began her early career as a licensed practical nurse and registered nurse in Emergency and Critical Care Services.
Presentation Material (Acrobat)
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Karen Wolk Feinstein, PhD
President and Chief Executive Officer, Jewish Healthcare Foundation, Pittsburgh Regional Health Initiative, and Health Careers Futures, Pittsburgh, PA
Speaker Bio
Dr. Feinstein is founding President and CEO of the Jewish Healthcare Foundation (JHF) and its two supporting organizations, the Pittsburgh Regional Health Initiative (PRHI) and Health Careers Futures (HCF). She was instrumental in the formation of the Network for Regional Healthcare Improvement (NRHI).
Dr. Feinstein is regarded as a national leader in patient safety, healthcare quality improvement and related workforce issues, and frequently presents at national and international conferences. She is the author of numerous regional and national publications on quality and safety. She has served on the faculties of Boston College, Carnegie Mellon University, and the University of Pittsburgh.
Presentation Material (Acrobat)
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Elizabeth Mitchell
President and Chief Executive Officer, Network for Regional Healthcare Improvement (NHRI); Former Chief Executive Officer, Maine Health Management Coalition, Portland, ME (Moderator)
Speaker Bio
Elizabeth Mitchell serves as President & CEO of the Network for Regional Healthcare Improvement, a national network of multistakeholder Regional Health Improvement Collaboratives with over 30 members across the US. She is a member of the Institute of Medicine's Consensus Committee on Core Metrics for Better Care and Lower Costs and Chairs the committee's Implementation Task Force.
Elizabeth serves on the Board of the National Quality Forum and on the Coordinating Committee of NQF's Measure Application Partnership and Chair of the Health Insurance Exchange Quality Measure Task Force. Prior to leading NRHI, Elizabeth was the CEO of the Maine Health Management Coalition, an employer-led, multi-stakeholder regional collaborative working to improve the value of healthcare services.
Presentation Material (Acrobat)
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5:45 p.m. |
Day 1 Adjourns followed by Opening Networking Reception in the Exhibit Hall
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